2025 Newspaper, Periodical, Book & Directory Publishers Industry Report

Industry Overview

This industry group comprises establishments primarily engaged in publishing newspapers, magazines, other periodicals, books, directories and mailing lists, and other works, such as calendars, greeting cards, and maps. These works are characterized by the intellectual creativity required in their development and are usually protected by copyright. Publishers distribute or arrange for the distribution of these works. Publishing establishments may create the works in-house, or contract for, purchase, or compile works that were originally created by others. These works may be published in one or more formats, such as print and/or electronic form, including proprietary electronic networks. Establishments in this industry may print, reproduce, or offer direct access to the works themselves or may arrange with others to carry out such functions. Establishments that both print and publish may fill excess capacity with commercial or job printing. However, the publishing activity is still considered to be the primary activity of these establishments.
Source: US Census Bureau

Market Size and Industry Forecast

The Newspaper, Periodical, Book and Directory Publishers industry report contains historical and forecasted statistics used by leading private equity firms and consultants. Market sizes from 2020 to 2030 reflect industry trends and growth patterns. Revenues include both public and private companies in the Newspaper, Periodical, Book & Directory Publishers industry.

HistoricalForecasted
20202021202220232024202520262027202820292030
Market Size (Total Revenue)

% Growth Rate
Number of Companies
Total Employees
Average Revenue per Company
Average Employees per Company
Source: U.S. government financial data

Industry Revenue ($ Billions)

Industry Market Size
  • 2018
  • 2019
  • 2020
  • 2021
  • 2022
  • 2023
  • 2024


Advanced econometric models forecast five years of industry growth based on short- and long-term trend analysis. Market size includes revenue generated from all products and services sold within the industry.

Geographic Breakdown by U.S. State

Market size by state reveals local opportunity through the number of companies located in the region. Each state's growth rate is affected by regional economic conditions. Data by state can be used to pinpoint profitable and nonprofitable locations for Newspaper, Periodical, Book & Directory Publishers companies in the United States.

Newspaper, Periodical, Book & Directory Publishers Revenue by State

Market Size by State

Distribution by Company Size

Company SizeAll IndustriesNewspaper, Periodical, Book & Directory Publishers
Small Business (< 5 Employees)

Small Business (5 - 20)
Midsized Business (20 - 100)
Large Business (100 - 500)
Enterprise (> 500)

Newspaper, Periodical, Book & Directory Publishers Industry Income Statement (Average Financial Metrics)

Financial statement analysis determines averages for the following industry forces:
The report includes a traditional income statement from an "average" company (both public and private companies included).

Industry AveragePercent of Sales
Total Revenue

Operating Revenue
Cost of Goods Sold (COGS)
Gross Profit
Operating Expenses
Operating Income
Non-Operating Income
Earnings Before Interest and Taxes (EBIT)
Interest Expense
Earnings Before Taxes
Income Tax
Net Profit


Average Income Statement

Average Income Statement

Cost of Goods Sold

Salaries, Wages, and Benefits

Rent

Advertising

Depreciation and Amortization

Officer Compensation

Net Income


Financial Ratio Analysis

Financial ratios allow a company's performance to be compared against that of its peers.

Financial RatioIndustry Average
Profitability Ratios

Profit Margin
ROE
ROA
Liquidity Ratios
Current Ratio
Quick Ratio
Activity Ratios
Average Collection Period
Asset Turnover Ratio
Receivables Turnover Ratio
Inventory Conversion Ratio

Newspaper, Periodical, Book & Directory Publishers Industry Compensation and Salary Surveys

TitlePercent of WorkforceBottom QuartileAverage (Median) SalaryUpper Quartile
Management Occupations8%

Chief Executives0%
General and Operations Managers3%
Business and Financial Operations Occupations6%
Computer and Mathematical Occupations6%
Computer Occupations6%
Arts, Design, Entertainment, Sports, and Media Occupations29%
Art and Design Workers6%
Media and Communication Workers22%
News Analysts, Reporters and Correspondents6%
Reporters and Correspondents6%
Writers and Editors15%
Editors13%
Sales and Related Occupations15%
Sales Representatives, Services11%
Advertising Sales Agents9%
Advertising Sales Agents9%
Office and Administrative Support Occupations21%
Other Office and Administrative Support Workers9%
Production Occupations7%
Printing Workers7%
Printing Workers7%
Transportation and Material Moving Occupations6%
Material Moving Workers6%
Laborers and Material Movers, Hand6%

Government Contracts

The federal government spent an annual total of $495,525,628 on the newspaper, periodical, book & directory publishers industry. It has awarded 5,345 contracts to 897 companies, with an average value of $552,425 per company.

Top Companies in Newspaper, Periodical, Book & Directory Publishers and Adjacent Industries

CompanyAddressRevenue
($ Millions)



Report Objectives

For Private Equity Firms & Investors

  • Analyze unbiased statistics for the Newspaper, Periodical, Book & Directory Publishers market
  • Review historical and forecasted growth trends
  • Benchmark companies against the industry average

For Business Executives

  • Develop a strategy based on concrete statistics
  • Identify opportunities based on market size and growth rates

For Startups

  • Get the information you need for the "Market Analysis" section of your business plan
  • Show market size in the U.S. and by state

For Venture Capital

  • Understand market opportunity and current size
  • Evaluate the market potential of a disruptive technology in the Newspaper, Periodical, Book & Directory Publishers industry



Buy the Newspaper, Periodical, Book & Directory Publishers Report
GeographyUnited States
Publication DateFebruary 2025
Report FormatPDF Download  PDF
Price
$995
Industry Report Contents
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